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Advertising

Discipline

Study advertising at Deakin and join the next generation of visionary thinkers. Explore diverse audiences, master media effectiveness and unleash your creativity to shape the future of advertising.

Explore your study options

Our advertising courses equip you with strategic and problem-solving skills to develop innovative advertising solutions. You’ll unlock your creativity in world-class facilities, and with our future-focused approach to brand communication and practical learning, you’ll graduate ready for a successful career.

Undergraduate

Undergraduate (your first degree)

A Deakin undergraduate course is the foundation of your future career, usually completed in two to four years. Duration varies based on degree type, enrolment pattern and any credit received from recognition of prior learning.

Postgraduate

Postgraduate (further study)

A postgraduate qualification can be undertaken by students who have already completed an undergraduate degree or possess significant, demonstrable work experience. Postgraduate courses include graduate certificates, graduate diplomas, masters and PhDs, as well as specialist programs for industry professionals.

Research

Higher Degrees by Research (supervised research)

Research degrees are research based master’s or PhD programs that focus on a single area of expertise. They provide students the opportunity to carry out highly specialised research under expert supervision.

Choose an advertising course that will get you work ready

Do you often find yourself analysing billboards and TV ads? Learn how to be the creative force behind big advertising campaigns and strategies by majoring in advertising at Deakin. Gain invaluable industry experience through placements and work-integrated learning that will give you a competitive edge at graduation.

Real-world practical experience

Engage with real-world projects and gain essential industry experience through work placement opportunities. Deakin’s focus on practical experience will equip you with the skills and strategic mindset needed to thrive.

Learn from the best

Our distinguished academic staff, with extensive experience collaborating with prestigious organisations, will equip you with a diverse set of versatile skills to ensure you're job-ready upon graduation.

Top professional roles in advertising

An estimated 10,600 new jobs for advertising and marketing professionals are projected by 2028.Study advertising at Deakin and you'll graduate equipped with the essential skills for thriving in agency roles as well as in-house brand communication positions across commercial, corporate, government and non-profit sectors.

A flexible approach to learning prepares you for roles such as:

  • account manager
  • art director
  • brand communication specialist
  • content producer
  • copywriter
  • digital creative
  • media planner
  • researcher
  • social media strategist
  • strategic planner.

Top 1% worldwide for communications and media studies

Build a dynamic creative career at Deakin. Our media and communications studies are ranked among the top 1% of universities worldwide – so you can be assured that what you learn is relevant to the industry and your future career.

The course has really helped to see myself as a communications professional with something of value to communicate on the issues I am involved in. I take away a sense of achievement in my result, confidence in my ability and a love of learning.

Emily Reeves

Master of Communication

World-class teaching experiences

We're the #1 Victorian university for graduate employment. Our industry-shaped courses and practical, real-world approach to learning will prepare you to be adaptable across the jobs of the future. You'll learn to craft content for a variety of advertising disciplines and platforms including print, digital, audio and video.

Develop practical skills from day one

Theory meets practice from the very first year of our degree. You’ll be taken into the fascinating and complex world of brand communication with an innovative series of practical experiences, such as our 2Day Advertising challenge.

Gain sought-after industry experience

Establish valuable industry contacts and enhance your resume with internship opportunities at an advertising agency or in-house creative team. You'll ensure you graduate ready to showcase your professional skills to employers.

Want to explore more?

If you're dreaming of an exciting and rewarding career in advertising, a Deakin degree will help you get there.

The rise to relevance of communication skills

As the digital landscape continues to evolve at remarkable speed, there's one skillset that's more in demand than ever: communication.

Read more

Inside Deakin's School of Communication and Creative Arts

Deakin's cutting-edge communication and creative arts facilities help prepare graduates for a successful career.

Read more

Rankings and footnotes

Deakin references data from a range of government, higher education and reputable media sources. For more information, visit our University rankings page.
*2023 Employment Projections - for the five years to 2028, Jobs and Skills Australia

Contact us

Got a question about our advertising courses? Our expert advisers are available to speak to you about your study options and how we can help you further your career.

Domestic students
1800 693 888
Enquire online

International students
+61 3 9918 9188
Enquire online