Overview
Explore contemporary brand design where you will learn how to design iconic solutions for cultural and corporate global brands. Engaging strategic design methods, you will conduct research into cross-cultural brands, investigating how a brand promise, brand identity and the audience, culminate in strong brand personality. Led by established designers and using the latest technologies and industry standard software you will work on practical projects learning how to communicate using visual designs to engage targeted audience segments. Get ready to develop and deploy creative art direction based on best-practice to enhance your ready-for-work skills.
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