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Graduate Certificate of Business (Sport Management)

Postgraduate coursework

Understand the fundamentals of business in a sports context while building specialised knowledge and skills required by sport managers.

Key facts

Current Deakin Students

To access your official course details for the year you started your degree, please visit the handbook

Course overview

Get an insight into the business side of sport with Deakin’s Graduate Certificate of Business (Sport Management). Study at a top 3 business school in Victoria* and advance your sport career with skills in management, marketing, events, facilities and finance.

Designed to cover the fundamentals of the sport management industry, you will learn how sport is delivered in Australia and how business functions in a sports context while building the specialised knowledge and skills required by sport managers.

Are you looking to build your career in sport management?

The Graduate Certificate of Business (Sport Management) gives you the skills to start or build your career within the multi-billion dollar Australian sporting industry.

At Deakin you will learn from academics who are experts in their field. You will also benefit from strong industry connections such as the Geelong Football Club, Melbourne Vixens and Netball Victoria which ensure the relevance of everything we teach.

This course can be used as a pathway to further studies including Deakin’s Master of Business (Sport Management).

*AFR BOSS Best Business Schools 2024

 

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Course information

Award granted
Graduate Certificate of Business (Sport Management)
Year

2025 course information

Deakin code
M518
Level
Postgraduate (Graduate Certificate and Graduate Diploma)
Australian Qualifications Framework (AQF) recognition

The award conferred upon completion is recognised in the Australian Qualifications Framework at Level 8

Course structure

To complete the Graduate Certificate of Business (Sport Management), students must attain a total of 3 credit points of core units and 1 credit point course elective (chosen from a specified list). The compulsory 0-credit point module, DAI001 Academic Integrity and Respect at Deakin. must also be completed. Most units (think of units as 'subjects') are equal to 1 credit point.

Core units

  • Introduction to the Sport Industry
  • The Sport Workplace
  • Financial Interpretation
  • Compulsory 0-credit point module

    To be completed in the first trimester of study:-

  • Academic Integrity and Respect at Deakin
  • Course electives

    Plus one unit from:

  • Sport Ethics and Integrity
  • Sport Marketing
  • Intakes by location

    The availability of a course varies across locations and intakes. This means that a course offered in Trimester 1 may not be offered in the same location for Trimester 2 or 3. Check each intake for up-to-date information on when and where you can commence your studies.

    Trimester 1 - March

    • Start date: March
    • Available at:
      • Online

    Trimester 2 - July

    • Start date: July
    • Available at:
      • Online

    Course duration

    Course duration may be affected by delays in completing course requirements, such as failing of units or accessing or completing placements.

    Mandatory student checks

    Units which contain work integrated learning, a community placement or interaction with the community may require a police check, working with children check or other check. These requirements will be detailed in unit guides upon enrolment.

    Workload

    You can expect to participate in a range of teaching activities each week. This could include lectures, seminars, online interactions, or professional experiences for Work Integrated Learning (WIL) units. You can refer to the individual unit details in the course structure for more information. You will also need to study and complete assessment tasks in your own time.

    Participation requirements

    Units in this course may have participation requirements that include compulsory placements, work-based training, community-based learning or collaborative research training arrangements.

    Reasonable adjustments to participation and other course requirements will be made for students with a disability. More information available at Disability support services.

    Work experience

    This course does not require students to complete compulsory work integrated learning units.

    Entry requirements

    Selection is based on a holistic consideration of your academic merit, work experience, likelihood of success, availability of places, participation requirements, regulatory requirements, and individual circumstances. You will need to meet the minimum academic and English language proficiency requirements or higher to be considered for selection, but this does not guarantee admission.

    A combination of qualifications and experience may be deemed equivalent to minimum academic requirements.

    Academic requirements

    To be considered for admission to this degree you will need to meet at least one of the following criteria:

    • completion of a bachelor degree or higher
    • at least two years’ relevant work experience (or part-time equivalent)

    English language proficiency requirements

    To meet the English language proficiency requirements of this course, you will need to demonstrate at least one of the following:

    Admissions information

    Learn more about Deakin courses and how we compare to other universities when it comes to the quality of our teaching and learning.

    Not sure if you can get into Deakin postgraduate study? Postgraduate study doesn’t have to be a balancing act; we provide flexible course entry and exit options based on your desired career outcomes and the time you are able to commit to your study.

    Recognition of prior learning

    If you have completed previous studies which you believe may reduce the number of units you have to complete at Deakin, indicate in the appropriate section on your application that you wish to be considered for Recognition of prior learning. You will need to provide a certified copy of your previous course details so your credit can be determined. If you are eligible, your offer letter will then contain information about your Recognition of prior learning.
    Your Recognition of prior learning is formally approved prior to your enrolment at Deakin during the Enrolment and Orientation Program. You must bring original documents relating to your previous study so that this approval can occur.

    You can also refer to the recognition of prior learning (RPL) system which outlines the credit that may be granted towards a Deakin University degree.

    Fees and scholarships

    Fee information

    Estimated tuition fee - full-fee paying place

    The tuition fees you pay are determined by the course you are enrolled in. The 'Estimated tuition fee' is provided as a guide only and represents the typical tuition fees for students completing this course within the same year they started. The cost will vary depending on the units you choose, your study load, the length of your course and any approved Recognition of prior learning you have.

    The 'Estimated tuition fee' is calculated by adding together four credit points of study. Four credit points is used as it represents a typical enrolment load for a Graduate Certificate.

    Each unit you enrol in has a credit point value. You can find the credit point value of each unit under the Unit Description by searching for the unit in the handbook.

    Learn more about tuition fees.

    Scholarship options

    A Deakin scholarship might change your life. If you've got something special to offer Deakin – or you just need the financial help to get you here – we may have a scholarship opportunity for you.

    Search or browse through our scholarships

    Postgraduate bursary

    If you’re a Deakin alumnus commencing a postgraduate award course, you may be eligible to receive a 10% reduction per unit on your enrolment fees.

    Learn more about the 10% Deakin alumni discount

    Apply now

    Apply directly to Deakin

    Applications can be made directly to the University through StudyLink Connect - Deakin University's International Student Application Service.

    We recommend engaging with a Deakin Authorised Agent who can assist you with the process and submit the application.

    Need more information on how to apply?

    For information on the application process, including required documents and important dates, see the How to apply webpage.
    If you need assistance, please contact us.

    Pathways

    This course can be a pathway to:

    Master of Business (Sport Management) (M748)

     

    Further study options

    M748 Master of Business (Sport Management)

    Course learning outcomes

    Deakin's graduate learning outcomes describe the knowledge and capabilities graduates can demonstrate at the completion of their course. These outcomes mean that regardless of the Deakin course you undertake, you can rest assured your degree will teach you the skills and professional attributes that employers value. They'll set you up to learn and work effectively in the future.

    Deakin Graduate Learning Outcomes Course Learning Outcomes
    Discipline-specific knowledge and capabilities Develop a comprehensive understanding of the elements of management that are unique to the sport business through analysis and application of theory from business and allied disciplines in order to provide effective management and leadership in sport organisations
    Communication Develop advanced written, oral and visual communication skills around complex concepts for diverse stakeholders involved in the sport industry including organisations in government and corporate sectors and those involved in delivery of sport at community through to elite settings
    Digital literacy Not explicitly addressed as a learning outcome in this award
    Critical thinking Demonstrate a specialised set of high order cognitive and technical skills including critical analysis and problem solving skills for managing in the sport industry
    Problem solving Identify and address issues, create high quality solutions towards commercial and social improvements and implement efficient strategic and operational outcomes in the sport industry
    Self-management Demonstrate advanced skills to work independently and take responsibility for continuing professional development
    Teamwork Work with others to contribute to collaborative outcomes and be able to take on roles towards demonstration of leadership within the sport industry
    Global citizenship Engage as a professional in the sport industry with the skills that are applicable to a variety of contexts (professional, amateur) and issues (global, social, ethical, cultural) in the sport industry